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Published Feature - From Pasture to the 'For You' Page

Project type

Public Relations, Media Pitching

Date

August 2026

Location

Denver, CO

I pitched, researched, interviewed, and wrote this feature as a contributing editor, developing the story from an original idea through publication. The piece follows Mary-Katherine Beaty surprising her father with a national magazine cover featuring cattle from their family ranch, then explores how the moment reached more than 1 million viewers on TikTok and introduced audiences outside agriculture to the people and work behind ranching.

Through interview-based reporting and long-form storytelling, I connected a father-daughter moment to a broader story about social media, audience engagement, and the way digital platforms can make niche industries more accessible to new audiences.

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